ROUNDMAP
Humility versus Arrogance
We can’t expect customers to share their feedback if we treat them with arrogance. And yet, this is the default mode of operation of most
11 May 2021
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Blog Archive
ROUNDMAP
The Multipotentialist
Ever since Frederick Taylor suggested applying Adam Smith’s principle of the Division of Labor within the production and industrial engineering industry, to increase worker productivity,
10 May 2021
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ROUNDMAP
RoundMap’s Backstory
There is a lot that can be said to what motivated me to create the ROUNDMAP™. I will share some personal details in my upcoming
23 September 2018
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Uncategorized
The Health-Growth Paradox
Business growth seems to be on top of everyone’s agenda. We must innovate to outperform the competition, transform ourselves into a digital business, and analyze
12 September 2018
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Uncategorized
The Double Helix of Joint Narratives: Unraveling the Engagement Cycle
While widely used, the customer journey analogy may fail to capture the complexity of how individuals navigate their relationships with brands. Humans naturally construct narratives
31 July 2018
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Remarkable
My Moment of Inspiration: “Put it to Good Use”
In 2012, at the Amsterdam Medical Centre, a moment unfolded that would deeply touch my heart and forever change my perspective on life. As my
1 January 2016
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